Email Marketing Manager, Australia
Who we are:
At OKX, we believe that the future will be reshaped by crypto, and ultimately contribute to every individual's freedom.
OKX is a leading crypto exchange, and the developer of OKX Wallet, giving millions access to crypto trading and decentralized crypto applications (dApps). OKX is also a trusted brand by hundreds of large institutions seeking access to crypto markets. We are safe and reliable, backed by our Proof of Reserves.
Across our multiple offices globally, we are united by our core principles: We Before Me, Do the Right Thing, and Get Things Done. These shared values drive our culture, shape our processes, and foster a friendly, rewarding, and diverse environment for every OK-er.
OKX is part of OKG, a group that brings the value of Blockchain to users around the world, through our leading products OKX, OKX Wallet, OKLink and more.
What we’re looking for: We’re seeking a talented and passionate Senior Manager to join our Email Marketing Team. The Senior Manager will be the lead for email with Global Marketing for Australia overseeing strategy, development, and execution of marketing campaigns within the region. This individual will play a key role in integrated marketing planning, editorial & creative development, and high quality execution.
This role will report to our Email Marketing Director for NA, LATAM, & EEA and work closely with the Local Market Partners and other cross-functional teams. To thrive in this role, you possess excellent strategic, creative, and operational skills.
Top responsibilities:
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Develop integrated marketing plans for key initiatives, programs, and campaigns - bringing those efforts to life in our channels
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Lead email within Global Marketing for Australia from strategy down through execution
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Be the global point of contact for local market partners in the AU region, supporting their initiatives, campaigns, and programs with integrated marketing efforts
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Execute campaigns with pace and quality. Be willing and able to be directly in the CRM tools at point of execution to ship the work.
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Own editorial and story telling for your campaigns, ensuring our in-market efforts are clear and compelling
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Work closely with the team & brand design to continue to elevate the quality of creative
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Be a culture carrier for the team. Bringing a positive attitude with a collaborative spirit
You’d be a great fit if you have the following skills:
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Minimum of 7 years experience in Email Marketing, CRM, Engagement Marketing or other related roles
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Strong leadership skills with a minimum of 3 years leading teams & developing talent
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Experience in crypto, with a background in trading.
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Experience with exchanges. Strong knowledge of CEFI & DeFi
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Experience with creative storytelling with the ability to develop compelling email
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A strong collaborator. Can work closely with teams across the organization
OKX is an equal employment opportunity employer, and encourages all people from all diverse backgrounds to apply.
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